Awesome events




Are you an accidental event manager?

Perhaps you are a community volunteer with a burning passion to run a festival in your town, or the CEO of a small not for profit wanting to bring a community together, or a member of an arts organisation that wants to have some fun while showcasing your talents.  Or maybe your title is ‘mum’ and it’s time for that 21st birthday party.

You don’t run events every day so you might be feeling under the pump as you juggle the your regular day to day with the pressure of organising an event.

We created this course for you.

The course is a comprehensive ‘go to’ guide which will walk you through dreaming about, planning and pulling off awesome events of many types.

Course content

LESSON 1: Create an event concept

  • Understand the target audience
  • Work alongside a range of stakeholders to understand the objectives of the event
  • Create an appropriate theme

LESSON 2: Engage a range of stakeholders (from community members to your kids)

  • Identify roles within the event
  • Engage support
  • Delegate roles
  • Establish communication protocols

LESSON 3: Gather the cash

  • Create an event budget
  • Account for cash already in the bank
  • Identify opportunities to raise revenue
    • Ticketing
    • Grants and funding
    • Fundraising
    • Sponsorship
    • Investment
    • Other ideas

LESSON 4: A program that rocks

  • Understand the target audience (I know we already said that)
  • The draw-card
  • Additional attractions
  • Creating atmosphere

LESSON 5: Promote the event

  • Promotion on a budget
  • Finding your audience
  • Using a variety of mediums
  • Be seen through the clutter

LESSON 6: Liability

  • Managing risk
  • Contingency planning
  • Permissions and protocols
  • Insurance

LESSON 7: At the event

  • Bumping in
  • Dealing with people
  • What to watch
  • Troubleshooting
  • Packing down

LESSON 8: After the event

  • Following up
  • Reporting
  • Thank you’s

What to expect

Yes, there are course notes.  The course also includes a range of podcasts and video tutorials.  Remember, this course is designed to help you get the most out of your next event.  It’s not about testing your knowledge of the industry through assessments and increasing your already overloaded schedule.  (although there is the occasional Q&A to make sure you are getting it).

Want more?  Join us, or send a question here